1. Who We Are

Electric Motor Feed ("we", "us", "our") is an electric vehicle information platform operated by WPDesigns. Our website address is https://electricmotorfeed.com. If you have any questions about this privacy policy, please contact us at [email protected].

2. What Data We Collect

We collect the following types of personal data:

• Account information: When you create an account, we collect your name, email address, and password (stored as a secure hash).
• Newsletter subscriptions: When you subscribe to our newsletter, we collect your email address and optionally your name.
• Contact form messages: When you contact a brand through our platform, we collect your name, email, and message content.
• Brand claim information: When you claim a brand profile, we collect your name, email, role, and company information.
• Reviews: When you leave a brand review, we store your review content, rating, and associate it with your account.
• Usage data: We collect anonymous page view data, search queries, and interaction metrics to improve our service.
• Device information: We collect browser type, IP address, and device information for security purposes (login tracking).

3. How We Use Your Data

We use your personal data for the following purposes:

• To provide and maintain your account and our services
• To send you newsletters you have subscribed to
• To process brand claims and manage brand profiles
• To deliver contact form messages to brand owners
• To process payments through our payment provider (Stripe)
• To detect and prevent fraud, abuse, and security incidents
• To improve our website and services through analytics
• To send important service notifications (e.g., security alerts, account changes)

4. Cookies and Tracking

We use the following cookies and tracking technologies:

• Session cookie: Essential for keeping you logged in. This cookie is strictly necessary and does not require consent.
• Analytics: We use privacy-focused analytics to understand how visitors use our site. This data is anonymized and aggregated.
• Stripe: Our payment processor may set cookies when you interact with payment forms. See Stripe's Privacy Policy.

5. Data Sharing

We share your data with the following third parties only as necessary:

• Stripe: Payment processing for subscriptions and featured placements.
• EmailIt: Transactional email delivery (welcome emails, password resets, notifications).
• Brand owners: When you send a message through a brand contact form, the brand owner receives your name, email, and message.

We do not sell your personal data to any third parties.

6. Data Retention

We retain your account data for as long as your account is active. If you delete your account, we will remove your personal data within 30 days, except where we are required to retain it for legal or security purposes. Newsletter subscriber data is retained until you unsubscribe. Analytics data is anonymized and retained indefinitely.

7. Your Rights (GDPR)

Under the General Data Protection Regulation (GDPR), you have the following rights:

• Right of access: You can request a copy of all personal data we hold about you.
• Right to rectification: You can update your personal data through your account settings.
• Right to erasure: You can request deletion of your account and associated data.
• Right to restrict processing: You can ask us to limit how we use your data.
• Right to data portability: You can request your data in a machine-readable format.
• Right to object: You can object to processing based on legitimate interests.
• Right to withdraw consent: You can unsubscribe from newsletters or withdraw consent at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including: encrypted password storage (bcrypt), HTTPS encryption for all data in transit, rate limiting to prevent abuse, session management with secure cookies, and regular security monitoring. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our service is not directed to children under the age of 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us and we will promptly delete it.

10. Changes to This Policy

We may update this privacy policy from time to time. We will notify registered users of significant changes via email. The "Last updated" date at the top of this page indicates when the policy was last revised.

11. Contact Us

If you have any questions about this privacy policy or our data practices, please contact us at: [email protected]